Ms. C. C. Anitha

Assistant Professor


Professional Info

Department : Commerce
Qualification : M.Com.,M.Phil.,
Specialisation :  Business law, Company law, Financial Management & Financial accounting.
Academic Experience : 3 Years
Paper presented : Emerging trends in globalised commerce education – National -D.K.M.college for women, Vellore – 11th & 12th August 2005

Marketing of Tourism – National – St.Joseph’s college of arts and science, Cuddalore – 10th & 11th  September 2005

The power of women in entrepreneurial development programme – State – Srimathi Devakanvar Nanala Bhatt Vaisnav College For Women, Chennai-44 – 13th & 14th September 2005

Impact of information technology in banking industry – International – Adaikalamatha Institute of Management, Adaikalamatha college, Thanjavur – 29th & 30th  September 2005

Consumer behavior – International – St.Joseph’s college of arts and science,Cuddalore – 14th & 15th march 2008

The impact of television advertising on children’s health and on family spending in cuddalore – Madras Christian college, Chennai – 12th & 13th September 2012

A study on Psychology stress of working mother – International – Sri Ganesh school of Business Management, salem – 22nd Feb 2013

Challenges and Strategies of Green marketing – Madras Christian college, Chennai – 18th & 19th Sep 2013.

Challenges and Strategies of Rural marketing in India – International conference – Sri Ganesh school of Business Management, Salem – 25th Feb 2014.

Consumer awareness towards E-Marketing – UGC-National seminar – Kanchi mamunivar centre for post graduate studies, Puducherry – 9th&10th Oct 2014.

Multiplicity of paradigms in social science research- critical analysis of trends and issues – UGC- National Workshop – Periyar Arts college, Cuddalore – 9th &10th April 2014.

An Empirical investigation of banking services with special reference to new generation banks – International conference – Sri Ganesh school of Business Management, Salem – 20th Feb 2015.

Role of HRD in banking sector – International conference- St. Joseph’s college of Arts and Science, Cuddalore – 13 &14 March 2015.

 

             

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Personal Info

D.O.B : 15.05.1984
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